Buzzwords. They can be useful shorthand - until they start to overlap. Given the urgency to act against climate change, we must make sure climate buzzwords don’t conflict or cause confusion. Let’s consider two terms currently part of any CSO or sustainability-focussed CFO’s vernacular: carbon neutral and net zero.
Carbon neutral is the narrower of the two, so let’s start there. Carbon neutrality for a business means the amount of CO2 you’re responsible for putting into the atmosphere is equal to the amount you’re taking out. So inputs = outputs. So far, so good.
Ideally, a good carbon neutral policy involves limiting the CO2 you’re responsible for emitting. That could be through using more environmentally friendly manufacturing means, electrifying your vehicle fleet, or installing solar panels on your building. However, in practice, it is optional on whether you first reduce emissions.
Even if you have reduced carbon emissions, you’re still likely to be emitting some CO2, so there are two ways to become carbon neutral.
This approach may get you quick-wins on climate action, and action is important. However, for change that endures, buying your way out of the problem rather than addressing underlying sustainability issues is not going to decarbonise your business and supply chain to achieve long-term emissions cuts. Enter Net Zero.
Two things that set net zero apart from carbon neutral are gases encompassed, and the role of offsets.
Achieving net zero (also known as climate neutral) encompasses all greenhouse gases (GHGs), like methane (CH4) and nitrous oxide (N2O), as opposed to just CO2. This may seem like a fairly trivial difference, but due to the differing impacts that these different gases can have on our atmosphere, aiming for net zero over carbon neutral can make a significant difference in your climate reporting.
This is why a modern carbon footprint typically uses CO2-equivalents. We compare the impact of different greenhouse gases to the impact of CO2, and come up with a metric determining how many kilos of CO2 has an equivalent impact to that of one kilo of a different greenhouse on the atmosphere over a given period of time (usually 100 years).
For example:
Net zero is also more prescriptive in the attitude to carbon offsets. To be clear, at Getting to Zero we believe that regardless of whether you’re aiming for carbon neutral or net zero, carbon offsets should be your last resort. But if you’re going for net zero, ISO standards are very clear - offsets are there to cancel out residual GHG emissions, which means emissions that couldn’t have been cut down any other way. After you've done the work, your residual emissions might be less than 10%.
The Science-Based Targets institute has created the Net-Zero Standard with a framework on how to bring net-zero plans in line with the science. It includes four concepts.
It may seem like the more taxing option, but net zero is what you should absolutely be aiming for. It’s more comprehensive and captures the true impact of our emissions on the world around us.
Need to switch from a carbon-neutral to a net-zero policy? Book a planning workshop with Getting to Zero now and start planning a sustainable future.